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Aug30

Times - The Game: Enticing TV Advert lures in Football Fans

The advertisement of the Times - The Game PC game is quite catchy. The Times advertisement is developed in a very interesting way. The advertisement contains no human figure. It’s a very simple and innovative advertisement. The advertisement starts with a car that is moving at a constant speed. The camera angle is taken from inside the car in such a way that can not see the driver even. You can only see the dashboard of the car.

You can see that on the dashboard there are two miniature football nets on the dashboard. These football nets are facing each other and there is some distance is between. Additionally there is a miniature football that is moving from one net to another. The miniature football is moving as the car is turning left and right. The football is moving in the same way the car is turning. Hence it is shown that a diehard football fan is driving the car. He is so much indulged in the PC game that even his car is full of it. The ball goes in the football net for 4 times and then The Times sign appear on the dashboard. In the next shot The Game appears in between the Times sign. The advertisement ends here with the PC game The Times sign.

The PC game is perfectly endorsed without even showing a human figure. It is clearly showed that this game has all the features for a sports fan. It is just a 19 second advertisement that perfectly makes you understand about the product.


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