L’Oreal - Roll’on True Match Foundation Gives Flawless Coverage according to this Ad with Eva Longoria
L’Oreal has previously created some of the most unique and colourful ads of its cosmetic products. This advertisement is of a cosmetic product named as Roll’on True Match. The ad starts as the beautiful Eva Longoria and Evangeline Lilly, wearing a white and a black colour dress respectively, move towards each other. The entire advertisement is described through a voice over and by the ladies in it. The girls shown in the ad have different skin texture and colour and this is done to show that the product is effective on all skin types. In the next shot the product is shown through computer animation.
Both the girls show how to apply the product in a right way. Then there is a close up of their face and you can clearly see the effect or the difference because of the product. All this time a voice over is on which clearly describes the effect of the product. The animated part of the Telly Ads advertisement is pretty good and you cannot make out. This ad is very appealing for a woman because it has got the persuading feeling. It clearly shows the ease of using the product and the effect. In the next shot there is another close up of one of the women.
Then the product is shown once again in an animated way. Finally both the women seem pretty happy after applying the foundation and the ad finishes in a very consoling way. It is just a 29 second advertisement but perfectly defines the product.
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