How to Master Marketing: Online and Offline Marketing Analysis

Avon is an eminent manufacturer of beauty products for women. It believes in enhancing the overall beauty of a woman including health, fitness, self-empowerment and financial independence. Avon offers range of products like Avon Skincare and solutions, Avon Bath & Body Care, Avon Hair Care and Avon’s Prestige Fragrance Counter.

The Avon – Anew Reversalist is an all new night renewal cream from the line-up of Avon beauty products promising stress free and healthy skin. It repairs your skin from the wrinkles with the help of Activinol Technology. The advertisement caters to the new skin reversal Avon-Anew Reversalist, a night renewal cream that repairs the dead skin and works similar to Avon anti-aging serum. The commercial has been kept to the point and very simple which is easily comprehendible. The cream packaging is available in two styles. One is cylindrical bottle and the other is an elegant round red coloured packing. The red theme colour of the product and the commercial is very attractive and eye catchy.

This 30 seconds commercial kickstarts by showing a girl in a very spirited mood showing her fresh skin and playing with her skin. Then as the advertisement proceeds the focus shifts on the face of the main lead wherein it clearly shows that there are
no wrinkles on her face and no dark circles which makes her face glowing. Then again the cream is shown in this commercial to establish the main product.

The advertisement mirrors all the essential elements of the Avon-Anew Reversalist. The advertisement also shows the survey done on 160 ladies and their liking for the product which adds more credibility to the product. This all new Avon product promises you a glowing and healthy morning with fresh and beautiful skin. The sweet and enticing fragrance of this cream is irresistible.